Monday, January 30, 2012

Getting Started: A Quick and Easy Guide to Email Marketing

Email marketing is a pivotal part to advertising your business online... we have all learned that from the copius amounts of email flyers we each receive in our inboxes (or junk folders) every day. So how do you get started? Here are some quick tips that should give you a little idea as to how it will help your business, as well as a few tips on constructing your own email campaign. A great email marketing campaign is a wonderful supplement to a well rounded online marketing program.

Thursday, January 12, 2012

The Social Networks are at War and the Users are Winning

While we're on the topic of Google+ and other social media, it's a good time to point out that we are currently living in a very interesting time in the social world. As with the introduction of any competition to an existing market, the companies we are so used to start to get a little shaken up. But, in true capitalist nature, it ends up being the consumer that wins.

Wednesday, January 11, 2012

The Future Relationship Between Google+ and Your Business?

It doesn’t surprise me that yesterday Google decided to reveal another new feature to back up their Facebook challenger, Google+. The social network has been picking up a lot of steam since the end of last year, hitting an estimated 150 million active users and still going. It also seems that out-“teching” Facebook is going to be the deciding factor for Google+ in the long run though, so new features were to be expected.